Create a flyer for "Fundamentals of Marketing Research"

Please select from the following options what you would like to be included in the flyer

Table of Contents

Features/New to this edition

Reviews available to include on your flyer

"I'm writing to say that I just came across your marketing research text, and think it is a great book. I feel that the standard texts "miss the mark", and I'm never willing to recommend one to my students. While I don't use a textbook in my teaching at London Business School, I will certainly be directing students to your book when they ask me about good marketing research references."

Bruce Hardie

Very comprehensive and easy understandable book on techniques of marketing research. Suits very well for introduction to marketing research. For a more profound elaboration on experiments, for example, additional literature is helpful.

Mr Andreas Lechner

During our school review next Semester I will push to have this text adopted as essential reading as it is excellent and very comprehensive.

Mr Patrick Mates

Still reviewing texts

Dr Dave Conrad

CAPTCHA

This question is for testing whether or not you are a human visitor and to prevent automated spam submissions.

Sage College Publishing

You can purchase or sample this product on our Sage College Publishing site:

Go To College Site

You are here

Create a flyer for "Fundamentals of Marketing Research"

Sage College Publishing